Campaign Strategy & Execution

• Devise and own the end-to-end global marketing campaign strategy, from initial concept to final evaluation, ensuring alignment with overall business goals and sales targets.

• Project manage integrated campaigns, ensuring all deliverables are met on time and within budget.

• Lead the positioning and messaging for new product launches and innovations globally.

• Develop a deep understanding of the marketing and sales funnel to create targeted content and channel strategies that effectively move prospects through the journey.

• Develop, manage, and track the marketing campaign budget to ensure optimal allocation of resources and demonstrable return on investment (ROI).

• Manage relationships with external agencies, vendors, and freelancers, providing clear briefs and ensuring high-quality, on-brand deliverables.

• Monitor, evaluate, and report on campaign performance against key performance indicators (KPIs), specifically those focused on driving awareness and delivering qualified leads.

• Proactively share data-driven insights and recommendations for continuous improvement of campaign effectiveness and future strategy.

Content & Channel Marketing

• Direct and execute content creation for campaigns, ensuring high-quality, relevant, and engaging material.

• Adapt campaign content and assets across multiple channels (e.g., digital, social, email, events) to maximise reach and conversion globally.

• Work closely with channel owners (e.g., Digital Marketing, PR) to execute and optimise campaign performance and achieve the best possible outputs.

• Collaborate with regional teams to ensure campaigns resonate with diverse global audiences, maintaining brand consistency while respecting cultural nuances.

• 5+ years of demonstrable experience in B2B marketing, with a focus on global campaign management.

• Proven track record of running successful, targeted campaigns that clearly drive awareness and deliver measurable leads against targets.

• Strong organisational and project management skills, with the ability to manage multiple complex projects simultaneously.

• Excellent communication skills (both written and spoken) with the ability to clearly articulate campaign strategy and collaborate effectively across all levels of the business.

• A strong understanding of demand generation and the alignment required between marketing and sales efforts.

• Proficiency with major Marketing Automation Platforms (MAPs) (e.g., Marketo, HubSpot, Pardot) and CRM systems (e.g., Salesforce) for campaign execution, segmentation, and reporting.

• Experience within the market research industry and/or in a SAAS business environment is desirable.

• Flexible work environment: With flexible PTO, flexible working hours and remote/hybrid opportunities, we believe you can succeed from anywhere. Did we mention that everyone has the opportunity to work abroad for up to 6 weeks per year?
  
  
• Ongoing learning: With our dedicated learning budget for every team and company-wide workshops with the best in the biz, we believe in providing our employees with all the tools they need to excel. 
  
  
• Wellness is key: We offer Private Health Insurance & Pension plan options as well as the support of certified mental health first aiders. We also have Quantiwell days which are global mental health days twice a year where the whole company takes a day for themselves.
  
  
• Diverse & inclusive community: Our team spans the globe, driving diverse ways of working and thinking. With the help of an incredible Community Committee, we are committed to advancing education and awareness.
   
• Team bonding: Team offsites, summer and holiday parties... where in the world will we bring the team together next? We’re all working hard and know how important it is to have fun along the way.